Our US Distributor Arm & Hammer recently attended Natural Products Expo West in Anaheim, one of the leading events for innovation in natural and better-for-you products. With a strong focus on healthier baking, the team presented a range of advanced ingredient solutions designed to help manufacturers respond to evolving consumer and regulatory demands.
At the show, Arm & Hammer highlighted several key technologies from our portfolio:
- KODA™ Potassium Bicarbonate enabling Sodium Reduction to support both regulatory compliance and consumer health trends
- OPUS™ SALP Replacer delivering Aluminium Free baking without compromising performance
- ZEUS™ ColourMax to enhance natural colours, improving appearance while optimising cost-in-use
- ZEUS™ C120, allowing a reduction in cocoa powder without sacrificing taste, colour or quality

As a trusted distributor of Kudos Blends, Arm & Hammer continues to lead the way in delivering high-quality, innovative solutions across the US market. Their strong technical expertise and customer-focused approach make them an ideal partner for bakery manufacturers tackling formulation challenges and developing healthier, high-performing products.
Their presence at Expo West reinforces our shared commitment to innovation and unlocking new opportunities in healthier, solution-focused baking ingredients.