Kudos partners with Aromatic del Peru to strengthen South American presence

Furthering its focus on supplying the South American market, Kudos Blends announces a strategic partnership with Aromatic del Peru S.A.C, for the exclusive distribution of KODA™ Potassium Bicarbonate across Peru.

Consumers throughout South America are growing ever-more health conscious. Food manufacturers are beginning to focus on the negative effects of high-sodium diets and are actively looking to reduce sodium in baked goods (such as cookies, biscuits and cakes) to meet consumer demands. KODA™ Potassium Bicarbonate is the simplest solution to reduce sodium in chemically leavened goods and has already enabled bakers in the UK and Europe to achieve recommended sodium targets introduced by local governments, whilst maintaining end-product quality, taste, texture and shelf-life.

Dinnie Jordan, CEO and Founder of Kudos Blends Limited said “Our long-term objective is to help improve the nutritional profile of baked goods around the globe, for the benefit of consumers’ well-being. Our new partnership with Aromatic enables us to introduce Kudos branded healthy ingredients into Peru which is growing ever more health-conscious.”

Aromatic specialises in distributing additives for the food and drink sector, with 70% of their expertise and focus in the baking industry. With Aromatic’s market knowledge and Kudos Blends’ technical expertise and formulation support, this partnership is the perfect mix to bring healthier baked goods to this region.